-Plan short previews for each issue concerning top players, games, analysis, etc.
-Do lots of profile pieces. Athletes, coaches, even equipment managers. Feature the subject on and off the field. There are always interesting characters on every campus.
-Question and answer forums work well.
-Every high school has a famous former athlete to some degree. Find out their story.
-Do stories about sports that all students do - such as PE.
-Don't recap games that previously happened. By the time the paper comes out, its old new. Instead give summaries, analysis and predictions.
-Cover all sports at your school, both boys and girls.
This last tip was probably the most important. Morales stressed to write about what you cover. A high schools paper's audience is its student body, so the sport section needs to relate to high school sports, because that is what they cover. A story about the cheerleading team better fits the paper then a story related to professional or collegiate sports.
Overall, I found the lecture entertaining and Morales' advice to be informative. I planned on next attending the "Tips for photojournalism" at 11:30, but had to unexpectedly skip because of an urgent call to come into work early.
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